Clik here to view.
Guest Blog for SDL
Tom Smith from SDL and I did an interview-style blog on the SDL blog site. If you are interested in terminology management and branding, among other things, check it out.
View ArticleClik here to view.
You say Aaaazure, I say Azuuuure…
Two years after the then new cloud-computing technology by Microsoft was named Windows Azure, Microsoft employees and partners are still wondering how to pronounce the name. Is that a good thing for...
View ArticleClik here to view.
Jump List? Or what should we call it?
Giving a new concept a name in a source language often leads directly to the question of what to do with it in another language. This seems like a problem for target terminologists and translators,...
View ArticleClik here to view.
Call for Participation
What is happening or not happening on the North American market? And what do people in the content supply chain identify as the biggest communication problem? With a focus on terminology, of course....
View ArticleClik here to view.
Corporate Language
In the recent TermNet survey, 60% of participants stated that they agreed with the statement “corporate language helps to set a company off from its competitors”. What is corporate language? Think...
View ArticleClik here to view.
A new tool, a new app, a new what?
Enterprise terminologists generally don’t have the easiest job—nobody understands what they are doing, most people don’t know that they exist, and some even refuse to cooperate. A widget may be just...
View ArticleClik here to view.
Brands, names and problems
The concept denoted by the term “brand” includes many different aspects of a product. Considering that it evolved from the common practice of burning a mark into cattle for identification, it certainly...
View ArticleClik here to view.
How is Superman related to a lawn mower?
Terminology is for translators! Why should I, as a fill-in-the-blank expert, worry about terminology? Oh, but we are in marketing, not in translation! Excuses, excuses. When you wait until your...
View ArticleClik here to view.
Is “cloud” a technical term (yet)?
When common everyday words are used in technical communication and with specialized meaning, they have become terms through a process called terminologization. Is cloud, as in cloud computing, there...
View ArticleClik here to view.
Guest Blog for SDL
Tom Smith from SDL and I did an interview-style blog on the SDL blog site. If you are interested in terminology management and branding, among other things, check it out.
View ArticleClik here to view.
You say Aaaazure, I say Azuuuure…
Two years after the then new cloud-computing technology by Microsoft was named Windows Azure, Microsoft employees and partners are still wondering how to pronounce the name. Is that a good thing for...
View ArticleClik here to view.
Jump List? Or what should we call it?
Giving a new concept a name in a source language often leads directly to the question of what to do with it in another language. This seems like a problem for target terminologists and translators,...
View ArticleClik here to view.
Call for Participation
What is happening or not happening on the North American market? And what do people in the content supply chain identify as the biggest communication problem? With a focus on terminology, of course....
View ArticleClik here to view.
Corporate Language
In the recent TermNet survey, 60% of participants stated that they agreed with the statement “corporate language helps to set a company off from its competitors”. What is corporate language? Think...
View ArticleClik here to view.
A new tool, a new app, a new what?
Enterprise terminologists generally don’t have the easiest job—nobody understands what they are doing, most people don’t know that they exist, and some even refuse to cooperate. A widget may be just...
View ArticleClik here to view.
Brands, names and problems
The concept denoted by the term “brand” includes many different aspects of a product. Considering that it evolved from the common practice of burning a mark into cattle for identification, it certainly...
View ArticleClik here to view.
How is Superman related to a lawn mower?
Terminology is for translators! Why should I, as a fill-in-the-blank expert, worry about terminology? Oh, but we are in marketing, not in translation! Excuses, excuses. When you wait until your...
View ArticleClik here to view.
Is “cloud” a technical term (yet)?
When common everyday words are used in technical communication and with specialized meaning, they have become terms through a process called terminologization. Is cloud, as in cloud computing, there...
View ArticleGuest Blog for SDL
Tom Smith from SDL and I did an interview-style blog on the SDL blog site. If you are interested in terminology management and branding, among other things, check it out.
View ArticleYou say Aaaazure, I say Azuuuure…
Two years after the then new cloud-computing technology by Microsoft was named Windows Azure, Microsoft employees and partners are still wondering how to pronounce the name. Is that a good thing for...
View Article
